Ratings and reviews are a powerful SEO (Search Engine Optimization) signal. Loox puts them to work across your search results and product listings, helping you climb search rankings, drive more organic traffic, and turn that visibility into sales.
In this article, we will go over the different SEO solutions Loox offers.
Site Mapping
In addition to rich snippets and listing your products on Google Shopping (which you can read about below), Loox also automatically offers behind-the-scenes SEO boosters like site-mapping. Site mapping improves SEO, discoverability, and visibility for search engines like Google. This is backend code which maps out all the Loox review data on your store (including both product and store reviews) and gives search engines crawlable info about your review data. The best part- it's already all set up for you, and no action is necessary on your part.
Google Rich Snippets
Boost organic traffic to your store by displaying your product ratings in search results using Google Rich Snippets, which is activated by default on your store. Once activated, Loox will automatically add the Rich Snippets code to your product pages.
Click here to learn more about displaying star ratings on organic Google Search Results.
Google Shopping
Use our integration with Google Shopping to display your reviews and ratings on Product Listings.
This integration is another great tool for you to improve your search rankings and overall SEO efforts.
- Note: The Loox + Google Shopping integration is available on the Convert Plan and up.
Click here to learn more about Integrating Reviews with Google Shopping Product Listings.