Loox Performance
Keep track of your performance and revenue generated from Loox Reviews, Referrals, and Upsells on your Loox homepage.
This article will also cover how you can track Loox-related orders on the "Orders" page in your Shopify admin.
In this article:
Understanding your Loox performance
On your Loox homepage, you can find a detailed breakdown of your performance and revenue originating from Loox Reviews, Referrals, and Upsells within a selected time frame.
The Reviews section
You can monitor your review collection and the overall revenue generated by reviews in the Reviews section.
- Review requests sent - The number of review request emails sent within the selected time frame.
Note: The “Review request sent” counter also includes every Review request reminder email sent to your customers.
- Reviews collected - The number of reviews collected via Loox.
- Photo/Video reviews - The number of photo and video reviews collected via Loox.
- Conversion - The percentage of photo and video reviews out of the total number of reviews collected.
- Reviews-generated revenue - Revenue generated from orders that redeemed a discount for submitting a photo and video review.
The Referrals section
Loox Referrals is available on the Scale plan and above. Click here to upgrade your plan
The Referrals section summarizes customers' engagement with your referrals program and the revenue generated from it.
- Advocates - The number of times advocates shared referral links.
- Store visits - The number of customers who visited your store through referral links.
- Orders - The number of orders from your store that came through referral links.
- Conversion - The percentage of orders received through referral links compared to the total of links shared.
- Referrals-generated revenue - Revenue generated from orders that came from your referral program.
The Upsell section
On the Upsell section, you can find the number of impressions and purchases of your upsell product.
- Impressions - The number of times the upsell page was presented to customers.
- Orders - The number of accepted upsell offers.
- Conversion - The percentage of upsell offers accepted compared to total impressions.
- Upsells-generated revenue - Revenue generated from products added through upsell offers.
Tagging your Loox orders
Loox will automatically add a tag to every Loox-related order, so you can track it under the "Orders" page in your Shopify admin.
Below you can find a list of all relevant tags:
| Tag | Meaning |
| Loox - Photo/Video Review Discount | Purchase made using the discount code Loox generates for photo/video reviews. |
| Loox - Friend Discount | Purchase made by a customer referred to your store through a unique referral link. |
| Loox - Advocate Reward | Purchase made by an advocate, redeeming their reward. |
| Loox - Review Request Email | Purchase made by a customer directly after submitting a review (clicked "Continue" once they submitted the photo/video review). |
| Loox - Photo/Video Reminder Email | Purchase made by a customer after submitting a photo/video due to reminder email (clicked "Continue" once they submitted the photo/video review). |
| Loox - Social Media Share | Purchase made by a customer referred to your store by a review shared on social media. |
| Loox - SEO | Purchase made by a customer referred to your store through one of Loox's SEO services. |
| Loox - Upsell | A purchase that includes a product offered using the Loox Post-purchase Upsell page. |
Tracking your Loox orders
You can sort and filter Loox-related orders on your Shopify "Orders" page.
Once a Loox-related order is completed on your store, a unique "Loox-driven Sales" tab will be added to your Shopify Orders page, including all of your orders driven by Loox:
