Sending Follow-up Emails With Klaviyo

Create automatic email flows based on Loox reviews submitted to your store.

Activating the Klaviyo integration

To send follow-up emails to your customers through Klaviyo, Loox must be integrated with your Klaviyo account.

To integrate your Loox account with your Klaviyo account:

• Inside the Loox App's "Settings - Integrations" menu, go to "Klaviyo" and click "Manage".
• Click "Activate integration".

• You’ll be redirected to your Klaviyo account to allow Loox access. Once you allow Loox access, your accounts are connected. 

• That's it! You can start creating email flows based on Loox reviews.

Creating an email flow within Klaviyo

Once you have successfully integrated Klaviyo with Loox, you can create a new flow in Klaviyo triggered by Loox reviews.

When a new review is submitted, Klaviyo will create a "Loox Review Posted” event in the customer's Klaviyo profile. The event includes the following properties:

• Rating: Review's rating (1-5).
• Photo Included: Whether the review includes a photo or not.
• Video Included: Whether the review includes a video or not.
• Author: Reviewer name.
• Product Title: Product name, as listed in Shopify.
• Product URL: URL address of the product page.
• Product ID: Shopify ID of the product.
• Order ID: The order’s Shopify ID.

To create a new flow in Klaviyo based on the Loox trigger, follow the steps below:

• Create a new flow within Klaviyo. We recommend calling it "Loox Reviews" or "Post-review flow"

• Select "Metric" as the flow trigger

• Select "Loox Review Posted", set up any filters if you wish, and click "Done"

• Now, you can create the rest of the flow within Klaviyo

Learn more about creating Flows on Klaviyo's help article: Getting Started with Flows.