Automatically Translating Customer Reviews

Build trust with international shoppers by automatically translating reviews into 21 languages, helping customers read them in their native language.

Auto-translating reviews

Reach a broader audience and build stronger trust with your international shoppers by auto-translating your customer reviews.

Auto-translating customer reviews to a specific language

To automatically translate your customer reviews to a specific language:

• Within "Settings - General", go to "Localization":

• Select your preferred "Primary language" from the dropdown menu:

• Toggle “Auto-translate reviews” on:

That's it!

Your customer reviews will not automatically translate to your preferred language.

Auto-translating customer reviews to match your customer's locale

To automatically translate your customer reviews to match your customer's locale:

• Inside the "General" settings section, go to "Localization":

• Toggle “Auto-translate reviews” on:

And that's it!

Your customer reviews will now be automatically translated to match their locale.

Supported languages

We support the following languages:

Additional information

• The Loox automatic translation will translate to "Simplified Chinese" when selecting "Chinese" in the "Main language" dropdown.
• When exporting your collection of customer reviews, the exported CSV file will contain your reviewers' original text in their original languages.
• Once enabled, translated reviews will have a label indicating the customer's original review language. This label can be customized in the Product Reviews Widget editor:

• To prevent technical errors during the translation process, when the Auto-translate toggle is set to on, the Loox + Weglot integration will be disabled and will not translate any customer reviews (including if set to "on").