Automatically Translating Customer Reviews

Enhance trust with international shoppers using our built-in automatic review translations. Translate reviews into 21 different languages, allowing customers to read them in their native language while browsing your store.

Auto-translating reviews

Reach a broader audience and build stronger trust with your international shoppers by auto-translating your custom reviews.

By automatically translating your customer reviews to any one of the 21 languages supported by Loox, international shoppers will be able to understand customer feedback in their own language, improving their purchasing experiences in the process.

Auto-translating customer reviews to a specific language

To automatically translate your customer reviews to a specific language:

• Inside the "General" settings section, go to "Localization":

• Select your preferred "Primary language" from the dropdown menu:

• Toggle “Auto-translate reviews (beta)” on:

That's it!

Your customer reviews will not automatically translate to your preferred language.

Auto-translating customer reviews to match your customer's locale

To automatically translate your customer reviews to match your customer's locale:

• Inside the "General" settings section, go to "Localization":

• Inside the "Multilingual support" dropdown menu, select "Enabled":

• Toggle “Auto-translate reviews (beta)” on:

And that's it!

Your customer reviews will now be automatically translated to match their locale.

Supported languages

We support the following languages:

Additional information

• The Loox automatic translation will translate to "Simplified Chinese" when selecting "Chinese" in the "Main language" dropdown.
• When exporting your collection of customer reviews, the exported CSV file will contain your reviewers' original text in their original languages.
• Once enabled, translated reviews will have a label indicating the original language of the customer's review. This label can be customized in the Product Reviews Widget editor:

• To prevent technical errors during the translation process, when the Auto-translate toggle is set to on, the Loox + Weglot integration will be disabled and will not translate any customer reviews (including if set to "on").